Post by account_disabled on Feb 19, 2024 5:17:00 GMT
Hello! My name is Aoki and I am an SEO consultant at Nile Corporation .Nile receives inquiries from many companies every day about "content marketing," which has become commonplace regardless of industry or product .One of the things I often hear during consultations is that I don't have a budget . Budget is a difficult issue.This time, we will introduce ``Key points in marketing budget negotiations that will get your boss to say yes'' through a conversation with Mr.
A, a marketer at Owned Media.Respondent phone number list Sohei AokiDirector of Nile SEO Institute and SEO consultant. A customer acquisition specialist who handles SEO projects for large-scale database-type sites and owned media marketing for service sites. He isalso currently active asa YouTuberQuestioner: Mr. A isa marketing person who operates owned media for BtoB at a certain company. When he suggests to his boss that he should strengthen content marketing, he is discouraged because he is told that he doesn't have the budget.table of contentsI don't have a marketing budget!What numbers are required to approve a marketing budget?The perspective of the decision maker is important! Two points to get marketing budgetPoint 1: Prove high return on investmentPoint 2: Show concrete examples of how to achieve thisIf you still don't get OKIn the end, “enthusiasm” is important!I don't have a marketing budget!Mr. AMr. A: My boss told me that there was no budget for content marketing.Mr.
Aoki! The other day, I told my boss, ``Let's outsource content marketing.''However, they told me, ``I don't have the budget, so I'll do it myself'' ...Aoki: That's a shame...Mr. A:Marketing is a lot of work, and I can't do it alone. What should I have done?Aoki: Today,I would like to specially teach you ``key points for marketing budget negotiations that will get your boss to say yes .'' It doesn't take much time, and it's easier to get through.
A, a marketer at Owned Media.Respondent phone number list Sohei AokiDirector of Nile SEO Institute and SEO consultant. A customer acquisition specialist who handles SEO projects for large-scale database-type sites and owned media marketing for service sites. He isalso currently active asa YouTuberQuestioner: Mr. A isa marketing person who operates owned media for BtoB at a certain company. When he suggests to his boss that he should strengthen content marketing, he is discouraged because he is told that he doesn't have the budget.table of contentsI don't have a marketing budget!What numbers are required to approve a marketing budget?The perspective of the decision maker is important! Two points to get marketing budgetPoint 1: Prove high return on investmentPoint 2: Show concrete examples of how to achieve thisIf you still don't get OKIn the end, “enthusiasm” is important!I don't have a marketing budget!Mr. AMr. A: My boss told me that there was no budget for content marketing.Mr.
Aoki! The other day, I told my boss, ``Let's outsource content marketing.''However, they told me, ``I don't have the budget, so I'll do it myself'' ...Aoki: That's a shame...Mr. A:Marketing is a lot of work, and I can't do it alone. What should I have done?Aoki: Today,I would like to specially teach you ``key points for marketing budget negotiations that will get your boss to say yes .'' It doesn't take much time, and it's easier to get through.